MEET REMI
The AI for marketing intelligence
For Private Equity
For portfolio companies
For agencies & brand owners
What'S REMI?
REMI is the Reasoning Engine for Marketing Intelligence
REMI was created to overcome the limitations of the mainstream LLMs in the field of marketing. They were trained on a meagre diet of awards submissions and HBR reviews, rather than proper end-to-end marketing data. Clever as they are, without that end-to-end data, their marketing advice is prone to be generic and occasionally costly.
REMI is different. It was built and trained by marketers and engineers, with a collective experience of hundreds of brands. REMI was conceived, built and tested on around 5,000 businesses owned by UK and US Private Equity. REMI pioneered MSE (Marketing System Efficiency) - its proprietary 27-lever marketing efficiency framework - the same reasoning engine behind every diagnostic, product and intelligence feed.
REMI produces investment-grade marketing data for the first time.
WHY USE REMI?
REMI diagnoses and creates marketing-led growth for PE teams, brand owners, CMOs and AI marketing platforms
FOR PE INVESTORS:
REMI Diagnostics
✓ Investment-grade marketing diagnostics for any business, with no requirement for proprietary data.
✓ REMI Diagnostics benchmarks the marketing efficiency of a business versus its competitive set and outlines the prospects and pathway to growth.
✓ REMI successfully translates the notoriously quicksilver nature of marketing into data points, and creates IC-ready reports.
FOR PE AND BRAND OWNERS:
REMI Products
✓ A range of unrivalled marketing products designed for PE value creation teams, brand owners and CMOs.
✓ REMI works at AI speed and affordability to create market segmentations, messaging houses, operator and board-level GTM plans, mid-campaign evaluations, 100-day plans.
✓ REMI products can be implemented by humans or AI marketing platforms.
FOR AGENCIES AND MARTECH:
REMI Intelligence
✓ A machine-to-machine marketing micro-intelligence layer designed for the creator and MarTech layer.
✓ While modern MarTech platforms represent a new chapter in the marketing services industry, the fundamentals of marketing still hold. REMI Intelligence provides users of these platforms marketing-level audience and messaging insight in real time.
✓ Early tests show that REMI Intelligence increases engagement by over 100% compared to standard user-guided results.
for private equity
Try REMI to see marketing-led growth potential for any portfolio company; for due diligence or value creation
Try REMI
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